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Overview - This article describes a fast method that anyone can use to independently assess the popularity of any computer optimization software (e.g. Registry fix software, registry cleaner software, error fixing software etc..). It also uses the real life example of a website dedicated to help users fix computer errors, which has already adopted this method for screening relevant software for further review.

Readers should be made aware of the fact that, whilst the method described in this article is still new and imperfect it can still be used to their advantage.   

The problem - Despite the range of software claiming to optimize computer performance, most computer users do not tend to rely on impartial information in order to verify the popularity of computer optimization software before making their purchase. This is a problem because computer optimization software, which are not popular may be new, unproven or both and are therefore riskier than more popular ones.

The options - Most users still rely on forums. This method is problematic, in that forums only provide anecdotal evidence of the popularity of any software, another challenge is the risk that participants will promote their own products using forums rather than share any independent perspective.

Another option is to visit the website(s) of the software vendors. The trouble is that software vendors are obviously partial to their products, and this is the downside of using this method.

Independent sites which compare similar computer optimization software, for example Anti-virus programs, Registry Cleaning Software, Adware & Spyware removal programs etc…, represent another method. A major challenge with this method is that by and large, these sites focus their attention almost exclusively on the detailed technical features of the software they are comparing, and do not provide independent information on their popularity as they lack the data to do so.

So how can users looking to optimize their computer form their own independent opinion of the most popular software to purchase? (click on registry fix software example)

15 Minutes Method - A superior method is to look at the data provided by digital market places such as Clickbank for example, which is the largest of them all. Digital market places are now selling many of the most popular computer optimization software and also give these software an indicator of popularity often called Gravity. This indicator is usually linked to the volume of sales for a particular software over a period of time. Clickbank calculate and compare the gravity measures of any digital product independently from any other software vendors. However imperfect, Gravity is a good independent measure of popularity. Any user will be able to verify independently if any computer optimization software is popular by visiting Clickbank, alternatively any other major digital marketplace. Even if this method is not perfect (some Computer Optimization Programs are not sold via Clickbank), it is probably the most accessible for anyone to follow independently.

Example - Some software review sites have adopted this method and are now referring to the Clickbank popularity of the digital products that they are also reviewing independently (Click on fix registry errors for a live example).

Tags: adware spyware removal, best adware spyware removal, compare registry fix software, computer optimization, computer optimization software, fix computer errors, fix computer registry, fix registry errors, fix registry problems, registry fix software

This entry was posted on Tuesday, July 21st, 2009 at 3:53 am and is filed under Small businesss. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.